As Industree Group’s National Channel Manager, Chris Douglas ensures a consistent brand experience across all our channels. With a strong focus on staying aligned with the needs of product consumers, Chris supports our distribution partners and their ability to service and add value for those consumers.

Chris has an extensive understanding of the safety industry with over 20 years of experience working for some of the leading manufacturers, distributors, and training organisations in the safety market. Chris started his safety career in New Zealand but since 2002 has been delivering safety solutions to the construction, mining, manufacturing, and utilities sectors in Australia. More recently Chris has seen firsthand the stresses placed on his wife in her role as an Emergency Nurse and now has a particular interest in seeing the best safety solutions delivered into the healthcare sector.

Through experience and training, Chris has developed a strong reputation in the safety and industrial market as a dependable reference point for safety regulations and protective product requirements. Chris's personal motto for supplying protective equipment is "safety for safety's sake" and believes in providing value through the best safety solutions rather than just offering a compliant solution.

When not at work, Chris is active at the local football club, spending time either on or around the football fields. He also enjoys landscaping, taking his wife out for dinner or being dragged around the block by his dog. Chris also volunteers part time as a chauffeur for his three children.